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Media Design, Bachelor of Science

Philosophy

Graphic design plays a major role in many aspects of everyday life. Pursue an exciting career by turning creative ideas into dynamic visual imagery. Learn to merge ideas using typography, color and industry standard software as technology merges with new and exciting forms of communication. The Media Design major provides students with the flexibility to tailor their degree to their career interests. Students have the option of choosing from among three concentration areas: 

  • Multimedia
  • Digital Publishing
  • Photography
All Media Design students will complete the Media Design core, which offers introductory courses in drawing, digital publishing, digital image manipulation and photography. This will allow students to survey the various media available to them and select a specialty area of study. All Media Design students will also complete a senior project; produce a portfolio to be reviewed by professional staff; and network within the field, while gaining real world experience, with an internship. The General Education requirements provide a foundation in English, fine arts and the social sciences.

Purpose

Graphic design plays a major role in many aspects of everyday life. Pursue an exciting career by turning creative ideas into dynamic visual imagery. Learn to merge ideas using typography, color and industry standard software as technology merges with new and exciting forms of communication. The Media Design major provides students with the flexibility to tailor their degree to their career interests. Students have the option of choosing from among three concentration areas: Multimedia, Digital Publishing, and Photography. All Media Design students will complete the Media Design core, which offers introductory courses in drawing, digital publishing, digital image manipulation and photography. This will allow students to survey the various media available to them and select a specialty area of study. All Media Design students will also complete a senior project; produce a portfolio to be reviewed by professional staff; and network within the field, while gaining real world experience, with an internship. The General Education requirements provide a foundation in English, fine arts and the social sciences.

Program Competencies

Students in the Media Design Program (B.S.) will be able to:

  • Practice professional and ethical behavior required of Media Design professionals;
  • Demonstrate an understanding of the aesthetics of design and its importance in the world of communications and technology;
  • Demonstrate personal skills in self-management and problem solving;
  • Prepare for a position in field through development of a professional portfolio of work; and
  • Practice the use and employ the benefit of library resources, including subscription services and other sources generally accepted as legitimate and valid.


Curriculum

General Education Requirements (39 credits)

ART 210 Basic Design

CTA 210 Computer Science

COM 300 Communication Theory

ECO 105 Fundamentals of Economics

ENG 121 English Composition I

ENG 122 English Composition II

HIS 230 History of Art and Design

 

HUM 360 Human World Views: 3500 BCE–1650 AD

OR

HUM 361 Human World Views: 1650 AD–Present

 

MAT 205 Introductory Survey of Mathematics

PHI 100 Introduction to Critical Thinking

PSY 101 Introduction to Psychology

SCI Any Natural Science Elective

VMG 313 Aesthetics of Film

Media Design Core (45 credits)

DSN 094 Portfolio Archiving Orientation

COM 310 Legal Aspects of Communication

COM 431 Media and Society

DSN 105 Visual Communication

DSN 110 Fundamentals of Drawing

DSN 112 Digital Drawing

DSN 121 Digital Publishing

DSN 210 Digital Image Manipulation

DSN 220 Concept Development

DSN 235 Vector Drawing

DSN 241 Color Theory

DSN 318 Portfolio Production

DSN 320 Web Page Design

DSN 487 Senior Project

DSN 490 Internship

TEC 215 Basic Photographic Techniques

Multimedia Concentration (39 credits)

The Multimedia concentration will give students experience within a variety of media, with courses in web design and web programming, digital publishing, photography and video. Students will study basic design, digital image manipulation, animation and video filming and editing. The three design electives allow students to make choices on additional concentration areas.

DSN 325 Multimedia Web Page Design

DSN 326 Intermediate Multimedia Web Page Design

DSN 350 Interactive Publication Design

DSN 420 Advanced Web Page Design

SDD 100 Basic to Intermediate Web Design

SDD 370 User Centered Design

VMG 101 Introduction to Audio

VMG 102 The Production Process

VMG 201 Fundamentals of Motion Graphics

VMG 422 Non-Linear Editing – Apple MAC Computer

Design Electives (3 credits)

Choose 1 course from the following:

ART, DFM, DRA, DSN, GMD, TEC, VFX, VMG

Free Electives (3 credits)

Suggested Program Sequence

Freshman

Semester 1

ART 210 Basic Design

CTA 210 Computer Science

DSN 094 Portfolio Archiving Orientation

DSN 112 Digital Drawing

ENG 121 English Composition I

PHI 100 Introduction to Critical Thinking

Semester 2

DSN 121 Digital Publishing

ENG 122 English Composition II

HIS 230 History of Art and Design

MAT 205 Introductory Survey of Mathematics

PSY 101 Introduction to Psychology

Sophomore

Semester 1

DSN 110 Fundamentals of Drawing

DSN 210 Digital Image Manipulation

ECO 105 Fundamentals of Economics

SCI Any Natural Science Elective

TEC 215 Basic Photographic Techniques

Semester 2

DSN 105 Visual Communication

DSN 220 Concept Development

VMG 101 Introduction to Audio

VMG 102 The Production Process

VMG 201 Fundamentals of Motion Graphics

Junior

Semester 1

DSN 235 Vector Drawing

DSN 241 Color Theory

DSN 320 Web Page Design

SDD 370 User Centered Design

VMG 422 Non-Linear Editing – Apple MAC Computer

Semester 2

COM 310 Legal Aspects of Communication

DSN 318 Portfolio Production

DSN 325 Multimedia Web Page Design

DSN 420 Advanced Web Page Design

SDD 100 Basic to Intermediate Web Design

Senior

Semester 1

DSN 326 Intermediate Multimedia Web Page Design

DSN 350 Interactive Publication Design

DSN 490 Internship

 

HUM 360 Human World Views: 3500 BCE–1650 AD

OR

HUM 361 Human World Views: 1650 AD–Present

 

Design Elective

Semester 2

COM 300 Communication Theory

COM 431 Media and Society

DSN 487 Senior Project

VMG 313 Aesthetics of Film

Free Elective

Photography Concentration (39 credits)

The Photography concentration of Media Design offers courses in photographic techniques relating to lighting, sports, business, editing, and photojournalism. Students will also study color theory and visual communication. Photography students may use the three design elective courses to take additional photo classes.

BMK 305 Marketing

TEC 325 Business of Photography

 

TEC 405 Photographic Studio Lighting

OR

TEC 406 Photographic Location Lighting

OR

TEC 407 Lighting for Location and Studio

 

VMG 102 The Production Process

Select 6 courses from the following:

TEC 300 Advanced Photography I

TEC 310 Black and White Digital Photography

TEC 315 Nature Photography

TEC 345 Surreal Digital Photography

TEC 366 Photojournalism I

TEC 400 Sports Photography

TEC 405 Photographic Studio Lighting

TEC 406 Photographic Location Lighting

TEC 407 Lighting for Location and Studio

TEC 425 Photo Editing Techniques

Design Electives (3 credits)

Choose 1 course from the following:

ART, DFM, DRA, DSN, GMD, TEC, VFX, VMG

Free Electives (3 credits)

Suggested Program Sequence

Freshman

Semester 1

ART 210 Basic Design

CTA 210 Computer Science

DSN 094 Portfolio Archiving Orientation

DSN 112 Digital Drawing

ENG 121 English Composition I

PHI 100 Introduction to Critical Thinking

Semester 2

ENG 122 English Composition II

HIS 230 History of Art and Design

MAT 205 Introductory Survey of Mathematics

PSY 101 Introduction to Psychology

TEC 215 Basic Photographic Techniques

Sophomore

Semester 1

DSN 110 Fundamentals of Drawing

DSN 121 Digital Publishing

DSN 210 Digital Image Manipulation

ECO 105 Fundamentals of Economics

VMG 102 The Production Process

Semester 2

DSN 105 Visual Communication

DSN 220 Concept Development

DSN 235 Vector Drawing

DSN 241 Color Theory

TEC 325 Business of Photography

Junior

Semester 1

BMK 305 Marketing

COM 300 Communication Theory

DSN 320 Web Page Design

 

TEC 405 Photographic Studio Lighting

OR

TEC 406 Photographic Location Lighting

OR

TEC 407 Lighting for Location and Studio

 

TEC

Semester 2

DSN 318 Portfolio Production

SCI Any Natural Science Elective

VMG 313 Aesthetics of Film

TEC

TEC

Senior

Semester 1

COM 310 Legal Aspects of Communication

DSN 490 Internship

TEC

TEC

Design Elective

Semester 2

COM 431 Media and Society

DSN 487 Senior Project

 

HUM 360 Human World Views: 3500 BCE–1650 AD

OR

HUM 361 Human World Views: 1650 AD–Present

 

TEC

Free Elective

Digital Publishing Concentration (39 credits)

The Digital Publishing concentration within Media Design will focus on digital publishing from web to tablets, offering students courses on typography, illustration and color theory. It will also focus on applications of graphic design such as the design of brochures, catalogs, product packaging and displays.

BMK 305 Marketing

DSN 308 Illustration

DSN 315 Typography

DSN 335 Advanced Vector Drawing

DSN 350 Interactive Publication Design

DSN 401 Publication Design

DSN 402 Graphic Design of Brochures and Catalogs

DSN 410 Advanced Digital Image Manipulation

DSN 415 Packaging and Display Design

Design Electives (6 credits)

Choose 2 courses from the following:

ART, DFM, DRA, DSN, GMD, TEC, VFX, VMG

Free Electives (3 credits)

Suggested Program Sequence

Freshman

Semester 1

ART 210 Basic Design

CTA 210 Computer Science

DSN 094 Portfolio Archiving Orientation

DSN 112 Digital Drawing

ENG 121 English Composition I

PHI 100 Introduction to Critical Thinking

Semester 2

DSN 121 Digital Publishing

ENG 122 English Composition II

HIS 230 History of Art and Design

MAT 205 Introductory Survey of Mathematics

PSY 101 Introduction to Psychology

Sophomore

Semester 1

DSN 110 Fundamentals of Drawing

DSN 210 Digital Image Manipulation

ECO 105 Fundamentals of Economics

SCI Any Natural Science Elective

TEC 215 Basic Photographic Techniques

Semester 2

DSN 105 Visual Communication

DSN 220 Concept Development

DSN 235 Vector Drawing

DSN 241 Color Theory

VMG 313 Aesthetics of Film

Junior

Semester 1

BMK 305 Marketing

DSN 315 Typography

DSN 320 Web Page Design

DSN 335 Advanced Vector Drawing

DSN 401 Publication Design

Semester 2

DSN 308 Illustration

DSN 318 Portfolio Production

DSN 402 Graphic Design of Brochures and Catalogs

DSN 410 Advanced Digital Image Manipulation

Design Elective

Senior

Semester 1

COM 310 Legal Aspects of Communication

COM 300 Communication Theory

DSN 350 Interactive Publication Design

DSN 415 Packaging and Display Design

DSN 490 Internship

Semester 2

COM 431 Media and Society

DSN 487 Senior Project

 

HUM 360 Human World Views: 3500 BCE–1650 AD

OR

HUM 361 Human World Views: 1650 AD–Present

 

Design Elective

Free Elective

Completion Degree Requirements

Media Design - Multimedia Completion Degree

The following courses are pre-requisites for a degree in Media Design:

DSN094 (0 cr.) Portfolio Archiving Orientation

DSN121 Digital Publishing

DSN210 Digital Image Manipulation

VMG102 The Production Process

VMG201 Fundamentals of Motion Graphics


DSN490 Internship may be completed as a Co-Op.  Students must notify the Office of Cooperative Education at least one semester in advance.



BMK 300 Design for Marketing

COM 310 Legal Aspects of Communication

DSN 094 Portfolio Archiving Orientation

DSN 318 Portfolio Production

DSN 320 Web Page Design

DSN 325 Multimedia Web Page Design

DSN 326 Intermediate Multimedia Web Page Design

DSN 350 Interactive Publication Design

DSN 420 Advanced Web Page Design

DSN 487 Senior Project

 

DSN 490 Internship

OR

CAP/Co-op option

 

SDD 370 User Centered Design

VMG 310 Advanced Motion Graphics

VMG 321 Introduction to 3D

VMG 422 Non-Linear Editing – Apple MAC Computer

VMG 430 Logo Animation

Media Design - Digital Publishing Completion Degree

The following courses are pre-requisites for a degree in Media Design:

DSN094 (0 cr.) Portfolio Archiving Orientation

DSN121 Digital Publishing

DSN210 Digital Image Manipulation

DSN235 Vector Drawing

TEC215 Basic Photography


DSN318 and DSN490 may be completed as Co-Ops.  Students must notify the Office of Cooperative Education at least one semester in advance.



BMK 305 Marketing

COM 310 Legal Aspects of Communication

DSN 094 Portfolio Archiving Orientation

DSN 315 Typography

 

DSN 318 Portfolio Production

OR

CAP/Co-op option

 

DSN 320 Web Page Design

DSN 325 Multimedia Web Page Design

DSN 335 Advanced Vector Drawing

DSN 350 Interactive Publication Design

DSN 401 Publication Design

DSN 410 Advanced Digital Image Manipulation

DSN 415 Packaging and Display Design

DSN 487 Senior Project

 

DSN 490 Internship

OR

CAP/Co-op option

 

TEC 325 Business of Photography

TEC 405 Photographic Studio Lighting

OR

TEC 406 Photographic Location Lighting

OR

TEC 407 Lighting for Location and Studio

Media Design - Multimedia Completion Degree - RCGC Only

The following courses are pre-requisites for a degree in Media Design:

DSN094 (0 cr.) Portfolio Archiving Orientation

DSN121 Digital Publishing

DSN210 Digital Image Manipulation

VMG100 Camera and Cinematography

VMG102 The Production Process

VMG201 Fundamentals of Motion Graphics


DSN490 Internship may be completed as a Co-Op.  Students must notify the Office of Cooperative Education at least one semester in advance.



BMK 300 Design for Marketing

COM 310 Legal Aspects of Communication

DSN 094 Portfolio Archiving Orientation

DSN 318 Portfolio Production

DSN 320 Web Page Design

DSN 325 Multimedia Web Page Design

DSN 326 Intermediate Multimedia Web Page Design

DSN 350 Interactive Publication Design

DSN 420 Advanced Web Page Design

DSN 487 Senior Project

 

DSN 490 Internship

OR

CAP/Co-op option

 

SDD 370 User Centered Design

VMG 310 Advanced Motion Graphics

VMG 321 Introduction to 3D

VMG 420 Non-Linear Editing - PC

VMG 430 Logo Animation

Media Design - Photography Completion Degree

The following courses are prerequisites for a degree in Media Design - Photography:

DSN094 (0 cr.) Portfolio Archiving Orientation

DSN210 Digital Image Manipulation

TEC215 Basic Photography

VMG102 The Production Process


DSN318 and DSN490 may be completed as Co-Ops.  Students must notify the Office of Cooperative Education at least on semester in advance.

BMK 305 Marketing

COM 310 Legal Aspects of Communication

DSN 094 Portfolio Archiving Orientation

 

DSN 318 Portfolio Production

OR

CAP/Co-op option

 

DSN 320 Web Page Design

DSN 410 Advanced Digital Image Manipulation

DSN 487 Senior Project

 

DSN 490 Internship

OR

CAP/Co-op option

 

TEC 325 Business of Photography

 

TEC 405 Photographic Studio Lighting

OR

TEC 406 Photographic Location Lighting

OR

TEC 407 Lighting for Location and Studio

 

VMG 401 Producing the Documentary

VMG 422 Non-Linear Editing – Apple MAC Computer