Laurie E. Bick-Jensen
Director, Public Relations
320 DuPont Highway
New Castle, DE 19720
WU Employees’ Generosity Makes Proud Donor Campaign a Success
Proud employees make for proud donors.
Thanks to the generosity and giving spirit of 265 Wilmington University employees, the second annual Proud Donor Campaign was a rousing success and raised thousands of dollars for student scholarships.
The month-long campaign kicked off on February 14, 2013, and offered WilmU faculty and staff the opportunity to support the Annual Fund. Every dollar of Annual Fund proceeds goes directly to student scholarships.
Proud Donor Committee members at each site handed out candy bars and other goodies to all WilmU employees during the campaign. Proud Donor buttons were distributed to each donor and their names entered in raffle drawings.
A festive Cupcake Social wrapped up the employee campaign on March 15, featuring a grand prize raffle drawing. All sites celebrated at the same time and shared in each other’s event via web conference. Scholarship recipients also were in attendance at each location to show their appreciation.
This year’s campaign efforts increased employee participation from 36 percent to an astounding 64 percent. Of the 265 employees who donated this year, 165 of them did so through payroll deduction, and 100 made a one-time donation.
“This just goes to show that this university is filled with generous employees who set the standard as Wilmington University ‘Proud Donors,’” said University Alumni Associate Brandi Purcell. Along with Annual Fund Director Gloria Johnson, Brandi spearheads all events related to the Proud Donor Campaign.
Anah Galloway, who graduates this year with a B.S. in Psychology, was one of the recipients of last year’s scholarships.
“To me, this scholarship means recognition of my hard work, with less of a financial burden on my mind,” Galloway said. “WilmU offers unique accommodations so any student can succeed. This scholarship also means a chance to meet people who value education as much as I do.”
For more information about how you can donate to Wilmington University’s Annual Fund, visit http://www.wilmu.edu/alumni/funddrive/index.as.
About Wilmington University
Wilmington University is a private, nonprofit university committed to providing flexible, career-oriented traditional and online undergraduate, graduate, and doctoral degree programs and offering small class sizes, individualized attention and affordable tuition. For more information, contact Wilmington University at 302-356-INFO (4636), via email at firstname.lastname@example.org or visit our web site at www.wilmu.edu.