Guidelines for Acceptable Use
of the Wilmington University Logo

While we are all very excited about the re-branding of the University, it is imperative that we abide by the following guidelines.

Logo Size

The logo cannot be altered other than proportional enlargement and reproduction. If re-sizing is necessary, all proportions must be correct.  The logo must be at least 1.875 in. wide x 1.5 in. tall.


There are only three acceptable ways to display the logo. 

  1. The clock tower directly in the center and above “Wilmington University”
  2. The clock tower to the left hand side of the text
  3. The clock tower by itself

Logo Color

The only colors that should ever be used with the logo are:

Green—PMS 348 (tower and text) and Yellow—PMS 123 (horizontal line)

You should NEVER:

  • Change the font of the logo text
  • Use a border or outline with the logo
  • Change the color of the logo
  • Disproportion the logo
  • Blur the logo
  • Use the "Wilmington University" text portion of the logo without the accompanying clock tower (see "Positioning" above)